Product Information

Compact, easy to use Cyber-shot™ with 5x zoom and great image quality

High quality Carl Zeiss® lens with 5x optical zoom

Shoot extra-wide images with Sweep Panorama

Clear, smooth HD movie recording


Light, compact and beautifully styled, the Cyber-shot™ W570 digital camera lets everyone capture detail-packed still images and HD video. Features like Sweep Panorama expand shooting possibilities, while iAUTO takes care of adjusting settings for great results without fuss.

Experience the whole picture:

Now it's easy to grab breathtaking views of landscapes or city scene. Cyber-shot™ stitches together a high-speed burst of frames when you sweep the camera from side to side (or up and down!) to create one amazing panoramic image..

Sensational images, even in low light:

Many cameras struggle to produce crisp, clear images in low light. The revolutionary Exmor R™ CMOS sensor boosts sensitivity while reducing image noise for brilliant, detail-packed pictures..

Upload the moment:

Upload those memories to your favourite sharing sites with a few mouse clicks. PMB Portable software inside the camera lets you select and transfer photos and videos to any web-connected PC. It′s great if you′re travelling and want to drop into a handy web café..

Sensational images, even in low light:

Many cameras struggle to produce crisp, clear images in low light. The revolutionary Exmor R™ CMOS sensor boosts sensitivity while reducing image noise for brilliant, detail-packed pictures..


16.1 effective megapixels CCD sensor: Captures extremely high quality images, allowing detail-packed enlargements.

5x optical zoom with 25mm wide angle: High quality zoom lens by Carl Zeiss® to cover wide range of shooting situations, with wide angle for group shots/landscapes.

Sweep Panorama: Just press the shutter and sweep the camera: automatically combines a burst of images to create extra-wide panoramic pictures.

Intelligent Auto Mode: Camera recognises a wide range of common shooting situations, optimising settings for clear, natural results without fuss.

720p HD movie: One-touch recording of smooth, high quality HD video clips using MPEG4 format (720p): optical zoom possible during video shooting.

BIONZ processor: Powerful image processing ensures clear, detailed, low-noise images and quick, responsive shooting.

6.7cm/2.7" Clear Photo LCD: Clear Photo LCD screen (230k dot resolution) offers excellent detail, high contrast and wide viewing angle.

Double anti-blur: Optical SteadyShot and high sensitivity ISO 3200 with noise reduction, for superb handheld images with less blur, even at twilight.

Face Detection: Automatically adjusts focus, exposure and white balance for clearer portraits: priority selectable for children/adults.

Smile Shutter: Automatically fires shutter when subject smiles: with adjustable smile threshold and priority selectable for children/adults.

Soft Skin mode: Automatically retouches portraits, removing blemishes and boosting skin tone for beautiful faces.

D-Range Optimiser: Adjusts exposure and contrast for natural results in high-contrast scenes and backlit portraits.

Self Portrait Timer: Detects correct framing when camera is held at arm's length, firing shutter automatically for well-composed self portraits.

HD output: View video and still images on HD TV (requires optional cable): PhotoTV HD enhances viewing on compatible BRAVIA®.

HD Slideshow with music: Fun image display with effects and music on LCD or connected HD TV.

Easy Shooting mode: Fuss-free operation for beginners with large, easy-to-read on-screen instructions.

In-camera retouching: Fun in-camera image retouching functions including trim, red-eye correction and unsharp mask.

PMB Portable: Built-in transfer software allows quick, easy uploads to image sharing sites when camera is connected to any web-enabled computer.

PMB (Picture Motion Browser): Easy-to-use PC software simplifies browsing, management and sharing of photos and video clips.

Memory card compatibility: Cyber-shot™ can accept a wide range of media cards, including Memory Stick™/MS PRO Duo™/MS PRO-HG™ and SD/SDHC.

In-Camera Guide: Get on-screen tips and information about operating your camera without leafing through paper instruction manuals.